Fjällräven, kånken = art event
The Kånken backpacks by Fjällräven are so icon that the Swedish Society of Arts and Crafst have decided they are actually art. To celebrate Fjällräven has launched a Kånken = Art campagne with special new designs and online art contests.
The Fjällräven Brand Center Amsterdam joined in on that and organized a special Kånken = Art event where people could create and win art. To inspire and give the whole event an extra happy and creative vibe they also invited a few artists. They found a great match with my banana art. It checked all the boxes: a banana = a happy fruit, banana art = pretty creative! So there I was creating unique Kånken inspired banana art. I also posted my creations on Instagram Stories and gave them some shoutouts on social media during the event.
Great guy, great and tasteful art!
Leroy Onink, Brand Ambassador Fjällräven